Don’t you just hate it when good ads turn evil? I mean take for instance this masterful piece of film-making from noted director Alejandro G Inarritu (21 grams, Babel) for Nike’s world cup campaign. It’s been notching up youtube views faster than English fingers can go up to point at a certain Uruguayan referee. And been attracting quite a bit of envy from fellow creatives as well.
But when something peaks too soon, *cough* cough*Argentina*cough* cough*, its got no where to go but down. So comes the news of the curse of the Nike ad. One by one, each and every one of the players in the ad have unceremoniously been dumped out of the WC (Apart from Ronaldinho. Who, holy mother of vuvzelas, didn’t even make the squad!!). I mean surely this must also explain Roger Federer’s horror run of form. Oh all I can do is keep my fingers crossed for Homer Simpson now!
But on a serious note, do I believe in curses and other oddities of the paranormal kind? Hah, not even going to dignify that with an answer. *snigger*snigger*
P.S. My pick for the WC has been Spain from the start. And since none of their players feature in this career killer of an ad, I think they’re lookin’ good for the finals! 
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